What does cold calling for roofers actually involve?
A dedicated caller works a homeowner list, storm-affected neighborhoods or retail targets, qualifies interest and timing, and books the inspection or estimate onto your calendar. It is not a list of names handed to you to chase, the appointment is already on the calendar when it lands. See how our roofing appointment setting works.
What does it cost?
Managed cold calling for roofers typically runs a flat monthly rate per dedicated caller, not a per-lead fee. Call Savvys plans run $1,200 to $3,300 per month, all in, including the caller, the dialer, AI-plus-human QA, and the free Pipelio CRM. Data is the one add-on, bring your own homeowner list, or we pull and skip-trace one at $0.03 per record.
How does that compare to buying roofing leads by the lead?
Buying leads or appointments is priced per unit instead of per caller. As one example, Minyona, a paid-ads roofing lead generation company, publicly lists $41 to $99 per lead or $75 to $150 per booked qualified appointment, plus a setup fee, with ad spend paid separately to the ad platform. That model can work, but you are buying units at a fixed price rather than a dedicated caller working your list all month. See the full breakdown in cold calling vs buying roofing leads.
What do you actually get for the price?
A dedicated caller, not a shared pool, working your homeowner list every business day, with inspections booked straight onto your calendar. Every dedicated caller is guaranteed 10 to 20 qualified inspections a month, in writing, with AI scoring and human QA on every call, and a 24-hour replacement if a caller is not the right fit. See pricing for the full plan breakdown.